The SEO Executive is a pivotal role at Vizion Autos, responsible for managing all Search Engine Optimization and marketing activities. This includes developing Content, Link Building, and Keyword Strategies to enhance search engine rankings, as well as overseeing all Search Engine Marketing (SEM) campaigns.
Key Responsibilities:
- Identify and secure backlink opportunities.
- Engage with vendors for backlink acquisition.
- Conduct online research and data analysis to find new link opportunities via advanced search and competitor analysis.
- Monitor backlink profiles.
- Recommend website changes for SEO improvement.
- Implement and manage SEO strategies to boost organic rankings.
- Optimise website visibility through on-page and off-page SEO.
- Analyse website performance with analytics tools for actionable insights.
- Formulate SEO-driven content strategies.
- Stay current with SEO trends and algorithm updates.
- Collaborate with content and marketing teams for SEO objectives.
- Support paid search campaign tests, analyzing data for ROI.
- Track, report, and analyse website analytics, PPC, and campaigns.
- Manage campaign expenses within budget.
- Optimise ad copy and landing pages for SEM.
- Perform ongoing keyword discovery and optimization.
- Research and implement SEO recommendations.
- Analyze competitor advertising and SEO.
- Recommend new website content based on content gap analysis.
- Develop and implement link-building strategies.
- Assist in executing the holistic SEO roadmap.
- Collaborate with development, editorial, and marketing teams to integrate SEO.
- Recommend website architecture, content, and linking changes for SEO.
- Stay updated on white hat and black hat SEO.
- Compile and present clear SEO guidelines.
- Perform other relevant tasks.
Requirements:
Experience:
- 1-2 years of SEO/SEM experience, including website optimization, Google PPC, and Guest Post Outreach.
- Proficient in Google Analytics, SEMrush, Ahrefs.
- Expertise in keyword research, link-building, technical SEO, content strategy, and keyword planning.
- Strong understanding of performance marketing, conversion, online customer acquisition, ranking factors, and search engine algorithms.
- Experienced with website analytics and bid management tools.
- Excellent analytical, problem-solving, critical thinking, communication, time-management, organization, and project management skills with meticulous attention to detail.
- Proactive, creative, strategic, and able to work independently and collaboratively.
- Knowledge of all search engines and marketing principles.
Qualifications:
- Education: Bachelor's or Master's degree in a relevant field.
- Certification: SEO certification is a plus.
Job Type: Full-time
Work Location: In person
Application Deadline: 21/07/2025
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