Requirements:
- Plan and execute email marketing campaigns to promote products, events, and content.
- Develop, segment, and maintain email lists in compliance with GDPR, CAN-SPAM, and other regulations.
- Create engaging email templates and content aligned with brand voice and campaign objectives.
- A/B test email campaigns to optimize open rates, click-through rates, and conversions.
- Monitor and report on campaign performance using tools like HubSpot, Mailchimp, Kaiya, or similar platforms.
- Work closely with content, design, and sales teams to ensure consistency and relevance across all campaigns.
- Analyze user behavior and segment audiences for more personalized email communications.
- Stay updated with best practices, trends, and legal requirements in email marketing.
Job Type: Full-time
Work Location: In person