Marketing Analyst – Remote | Full-Time (Night Shift)
Budget: PKR 50,000 – 200,000/month
Timings: Monday to Saturday | 6:00 PM – 2:00 AM (PKT)
Location: RemoteAbout the Role:
We are seeking a data-driven and tech-savvy Marketing Analyst who will play a critical role in executing and managing marketing strategies across all company projects. From performance tracking to automation and lead generation, the Marketing Analyst will be involved in every brand and service the organization runs. You’ll bring both strategic insights and hands-on execution.Key Responsibilities:
- Plan, launch, and optimize Meta Ads (Facebook/Instagram) and Google Ads campaigns.
- Design and implement marketing funnels and automations using tools like Zapier, ClickFunnels, or Make (Integromat).
- Analyze performance metrics (CTR, CPC, ROAS, etc.) and create actionable reports for internal teams.
- Develop and manage marketing dashboards to track KPIs across various campaigns.
- Work on lead generation strategies, nurturing flows, and retargeting campaigns.
- Conduct A/B testing for ad creatives, landing pages, and CTAs.
- Collaborate with content creators, designers, and the sales team to execute growth strategies.
- Manage integrations between CRM, email tools, ad platforms, and automation tools.
- Stay updated with digital trends and platform changes (Meta, Google, etc.).
- Work across all company projects, ensuring cohesive marketing strategies and optimized performance throughout.
Requirements:
- Proven experience (2+ years preferred) in digital marketing, performance marketing, or marketing analytics.
- Strong command of Meta Ads Manager, Google Ads, and Zapier.
- Experience with lead generation and nurturing through sales funnels.
- Familiarity with tools like ClickFunnels, ActiveCampaign, HubSpot, or similar CRMs.
- Ability to analyze large sets of data and extract marketing insights.
- Excellent communication and problem-solving skills.
- Highly detail-oriented and tech-savvy.
- Comfortable working night shift (6 PM – 2 AM PKT).
Job Type: Full-time
Application Question(s):
- Do you have experince in paid ads and social media campaigns?
- Do you have lead generation experince while using CRMs?
- have you worked on multple marketing projects?
- Are you available for the full time night shift?
Work Location: Remote
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